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From Bigg Boss to The Night Manager: How Banijay Makes Money? | The Media Room | The Core

From Bigg Boss to The Night Manager: How Banijay Makes Money? | The Media Room | The Core

Bigg Boss reaches 500–600 million viewers across seven languages, with 800 production days a year, says Deepak Dhar.

India’s Microdrama Boom: 110 Million Viewers, But Who Pays?

India’s Microdrama Boom: 110 Million Viewers, But Who Pays?

Can microdramas become a sustainable entertainment business in India?

Vivek Couto And Mihir Shah On India’s $3.1 Billion Retail Media Boom, CTV & AI

Vivek Couto And Mihir Shah On India’s $3.1 Billion Retail Media Boom, CTV & AI

India’s advertising market has doubled to $16 billion in five years, with retail media now worth $3.1 billion

Coldplay to Lollapalooza Inside India’s Big Concert Bet

Coldplay to Lollapalooza Inside India’s Big Concert Bet

BookMyShow has sold close to 100 million tickets, while its live events business has grown exponentially in the last four years.

Can AI Save The News Business? Earl J. Wilkinson Explains

Can AI Save The News Business? Earl J. Wilkinson Explains

Earl J. Wilkinson on how news publishers are rebuilding digital businesses, diversifying revenue and adapting to AI

Viraf Patell On Why New Writers Struggle To Break Into Bollywood

Viraf Patell On Why New Writers Struggle To Break Into Bollywood

Through Frame Your Idea, Viraf Patell is working to uncover new writers and bring fresh stories to Indian cinema.

How Sony Is Reinventing TV, SonyLIV And KBC For India

How Sony Is Reinventing TV, SonyLIV And KBC For India

Sony's SET viewership has grown 38% over the last two years, driving higher engagement and advertising.

Victoria Oakley on AI Copyright and Streaming Fraud

Victoria Oakley on AI Copyright and Streaming Fraud

$32 Billion Recorded Music Industry Faces AI and Streaming Fraud

Are Indian Films the Next Big Alternative Investment?

Are Indian Films the Next Big Alternative Investment?

Rohit Dalmia and Sidharth Jain on building film funds, managing risk and investing in content.

Imtiaz Ali on Cinema’s Comeback and Bollywood’s Future

Imtiaz Ali on Cinema’s Comeback and Bollywood’s Future

From audience-driven success to the global potential of Indian cinema

Roshan Abbas On Live Events, AI And The Creator Economy

Roshan Abbas On Live Events, AI And The Creator Economy

From Indradhanush to AI, Roshan Abbas reflects on creativity across generations

Ajay Bijli On India’s Cinema Boom And PVR INOX Growth

Ajay Bijli On India’s Cinema Boom And PVR INOX Growth

Indian audiences are returning to theatres, while better content variety and blockbuster films are driving box office growth.

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