Soumya Gupta
Soumya Gupta is a media reporter with 10 years of experience. She has previously covered consumer, retail, and e-commerce businesses at The CapTable, The Economic Times, Mintt, Fortune India, and Bloomberg.
Elections, Cricket, and PVR-Inox's Summer of Discontent
Barring a golden run last year, the multiplex chain has still not recovered from the...
How India’s Talent Management Industry Is Pursuing New Growth Avenues
Earlier this year, Zerodha co-founder Nikhil Kamath invested in the Mumbai-based talent...
Can Indian Media Make Accessibility A Business?
Accessibility is just a buzzword in India, relegated to feel-good charity. Can news and...
With Paytm Bid, Zomato Looks For New Customer Inroads
Why is Zomato in talks to buy Paytm’s events and tickets business? It’s all about getting...
Can India’s Writers Pull Off An IP Coup?
Can India’s film and show writers find a way to claim royalties for their work? Their...
On The Road To Indian Writers’ Rights
When the Writers’ Guild of America (WGA) called “Pens Down” this time last year, few would...
Inside the Elections Theatre Experience
What’s it like to watch a TV-channel blaring election results on the big screen?
Will Gujaratis Pay To Be Entertained?
Following the success of Bengali-language OTT service Hoichoi, some platforms are trying...
PVR-Inox's Growth Story Hits A Wall
Premium pricing and luxury experiences should have secured PVR-Inox’s growth. Instead, the...
Celebrity Endorsements And The Grey Area Of Responsibility
MDH and Everest aren't lone examples of tainted consumer products. As brands face greater...
The Corporate Troubleshooter Leading Zee's Salvation
With the Sony merger blown, Zee is now looking to clean up its business and win back...
Will JioCinema Kill OTT Subscriptions?
It's nearly impossible to build a sustainable subscription model in streaming on just one...
